8 Proven YouTube Lead Generation Techniques. [2022 Update]


Are you looking to generate leads using YouTube? If so, you’re in luck!

In this blog post, we will discuss three lead generation techniques that are perfect for beginners.

So without further ado, let’s get started!

YouTube or Google: Which One Is Better For Advertising?

The answer may depend on what type of advertising you’re looking to do.

If you’re interested in video advertising, then YouTube is likely the better platform for you.

YouTube allows you to target viewers by topics they’re interested in, and also provides options for targeting based on demographics like age, gender, and location.

You can also use YouTube’s TrueView ads, which allow viewers to skip your ad after five seconds unless they choose to watch it.

On the other hand, if you’re interested in text-based advertising, then Google is probably a better option.

Google AdWords allows you to target users based on the keywords they’ve used in searches, and also provides options for targeted ads based on interests and demographics.

In addition, AdWords allows you to control how much you spend on your ad campaign daily.

So, depending on what type of advertising you’re interested in, one platform may be better than the other.

How Many Visitors Does YouTube Get Each Day?

YouTube is the world’s second-largest search engine and third most visited website.

The site receives over 30 million visitors per day, which equates to over 1 billion unique visitors each month.

YouTube has become the go-to platform for video content, with users watching billions of hours of video each day.

This popularity has made YouTube a key marketing tool for businesses and individuals alike.

With such a vast audience, businesses can use YouTube to reach a wide range of potential customers.

Individuals can also use the platform to share their creativity with the world and potentially build a following.

Whether you’re looking for entertainment or information, there’s no doubt that YouTube is one of the best places to find it.

Are YouTube Ads Cheap Or Expensive?


The cost of a YouTube ad depends on several factors, including the length of the ad, the target audience, and the overall budget.

Generally speaking, shorter ads are cheaper than longer ads, and ads that target a specific audience are more expensive than those that target a general audience.

However, it is also important to consider the overall budget for the campaign.

For example, a company with a large advertising budget may be able to afford more expensive ads than a company with a smaller budget.

Ultimately, the cost of a YouTube ad is determined by the specific needs and goals of the advertiser.

What Is The Best Way Of Generating Leads From YouTube?

The best way to generate leads from YouTube is by using in-video calls-to-action (CTAs).

In-video CTAs are clickable buttons that appear overlaid on your video player, and they can be used to encourage viewers to take a specific action, such as subscribing to your channel or visiting your website.

You can create in-video CTAs using YouTube’s annotations tool, and you can position them anywhere on the screen.

When used correctly, in-video CTAs can be powerful lead generation tools.

In one study, adding an in-video CTA increased website traffic from YouTube by 500%.

So if you’re looking for a way to generate more leads from your YouTube videos, be sure to use in-video CTAs.

YouTube Lead Generation Techniques For Beginners?

1. Create a catchy and informative video title.

A catchy and informative video title is a great way to generate leads on YouTube.

By including key information about your product or service in the title, you can attract leads who are interested in what you have to offer.

Additionally, a well-crafted title will help your video stand out from the millions of other videos on YouTube.

By taking the time to create a catchy and informative title, you can increase your chances of generating leads and boosting your business.

2. Write a brief, but compelling description of your video.

A well-written and a brief description of your video is a great way to generate leads on YouTube.

By being precise in your description, you can let viewers know exactly what they will be watching, and why they should care.

This can help to draw in viewers who may not have otherwise found your video, and can ultimately lead to more conversions.

In addition, a well-written description can also help to improve your video’s ranking in search results, making it more likely that potential customers will find your video.

Ultimately, taking the time to write a brief but compelling description for your video can be a powerful tool for generating leads.

3. Add keywords to help people find your video.

Adding keywords to your YouTube video helps people find your video when they search for topics related to your video.

The more keywords you add, the more likely your video is to appear in search results.

When people watch your video, they may be interested in your product or service and contact you to learn more.

As a result, adding keywords to your YouTube video can help you generate leads.

4. Choose an interesting thumbnail for your video.

An interesting thumbnail is a key to generating leads using YouTube.

It’s the first thing potential viewers see and can be the difference between someone clicking on your video or moving on.

Be sure to choose an image that is relevant to the video content and that will grab attention.

A little bit of creativity can go a long way in making your thumbnail stand out from the rest.


5. Make sure your videos are high quality and engaging.

Quality and engagement are key when creating videos to generate leads using YouTube.

You must ensure that your videos are high quality and engaging to capture and keep your viewer’s attention.

If your videos are poor quality or unengaging, you will likely lose potential leads.

To make sure your videos are of the highest quality, consider investing in a good quality camera and microphone, and editing your videos professionally.

You should also put effort into making sure your videos have interesting, relevant content that will hold viewers’ attention.

If you can create high-quality, engaging videos, you will be more successful at generating leads through YouTube.

6. Share your videos across social media platforms.

Facebook, Twitter, and LinkedIn all offer the ability to share videos, making them a great way to generate leads.

By sharing your videos across social media platforms, you can reach a wider audience and get more people interested in your product or service.


In addition, sharing videos on social media can help to build up your brand’s presence and reputation.

When potential customers see that your company is active on social media and producing quality content, they are more likely to trust your brand and consider doing business with you.

Therefore, sharing your videos across social media platforms is a great way to generate leads for your business.

7. Add a transcript or closed captions to your video.

Adding a transcript or closed captions to your video is an effective way to generate leads using YouTube.

This technique allows you to target a wider audience, as viewers can watch and listen to your video without needing sound.

Transcripts and closed captions also make your video more accessible to viewers with hearing impairments.

As a result, adding a transcript or closed captions can help you reach a larger audience and generate more leads.

How To Add Closed Captions To YouTube Video?

YouTube offers two types of caption tracks: automatic and manual. Automatic captioning is free and only requires that you upload a transcript of your video. YouTube will then match the transcript to the audio of your video and generate captions. Manual captioning, on the other hand, gives you more control over the timing and accuracy of your captions. To create manual captions, you’ll need to create a text file with a transcript of your video and then upload it to YouTube. You can then edit the timing of your captions and make any necessary adjustments. Once you’re happy with your captions, you can save them and add them to your video.

8. Embed your video on your website or blog.

When you embed a YouTube video on your website or blog, you’re increasing the chances that someone will click through to your site.


And, if you’ve included a call to action in your video, you’re providing an easy way for viewers to take the next step and become leads.

By embedding your videos on your site, you’re making it easy for viewers to find and watch your content while also generating leads.


The bottom line is that if you want to generate leads through YouTube, there are a variety of techniques that you can use.

Some will work better for your business than others, but the important thing is to experiment until you find what works best for you.

And don’t forget – as with any marketing strategy, make sure you track the results so that you can continue to improve and refine your process.

What have been your experiences with generating leads through YouTube?

Do you have any tips or tricks that we didn’t mention in this article? Let us know in the comments!

Also read: 11 Top Tips For Making Money With Your Affiliate Blog.

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